The Sauber team have announced a new sponsor in Asia Jet. The Hong Kong based private jet company will be visible on the C30 during read more »

Sir Frank Williams and Patrick Head will pocket the proceeds of Williams' Frankfurt float rather than invest it back into the team read more »

Williams' planned Frankfurt flotation is apparently timely, with reports claiming the famous British team has lost 43% of its sponsors read more »

On the day of the launch of the new Silver Arrow, Mercedes has announced a partnership with former BMW sponsor the car insurer, Allianz.  read more »

Car insurance firm and long-time Formula 1 sponsor Allianz will become a partner of the Mercedes GP team this year read more »

The Sauber team has insisted that new driver Sergio Pérez is not part of the team only because of sponsor Telmex, which joins the squad and is believed to be contributing to a... read more »

Sponsor executive tipped as Ecclestone successor, Senna movie wins award, plus more read more »

Days ahead of the presentation of the Sauber C30, the Swiss team has announced another new partner from Mexico. read more »

Sauber have added yet another Mexican sponsor to their C30 for the 2011 season following the introduction of Telemex and Interproteccion. Jose Cuervo’s Tequila brand will read more »

No surprise as Venezuelan giant agrees sponsorship terms with Williams for 2011 and beyond. read more »

British based sportscar company Lotus, owned by Malaysian carmaker Proton, has joined Renault as title sponsor and significant stakeholder. This means that the team will now be... read more »

Renault has revealed its definitive 2011 black-and-gold colour scheme, as it embarks on a new era with title sponsor Lotus. read more »

Despite his team having suffered an abject debut in F1 in 2010, Jos Ramn Carabante predicts 'many joys' for HRT in 2011 - and reveals that 'a major sponsor'... read more »

According to Hispania Racing team owner Jose Ramon Carabante the HRT team will soon announce a major sponsor. A company that is among the top five most important companies in... read more »

Group Lotus CEO Dany Bahar says he is happy with his company just being a Formula 1 team sponsor and shareholder for now - and accepts people will call his Lotus-backed outfit... read more »

Group Lotus says its Formula 1 ambitions extend beyond being a title sponsor and shareholder of the re-branded Lotus Renault team - as it hints about taking full control of the... read more »

Team Lotus may ditch its plans of reverting to the iconic black and gold livery for the 2011 season after RenaultF1 announced on Wednesday that Group Lotus had become the title... read more »

Genii Capital Chairman and Renault F1 majority shareholder Gerard Lopez has revealed that Group Lotus will be the title sponsor and a major shareholder in the rebranded Lotus... read more »

Group Lotus has ramped up its involvement in Formula 1 by becoming title sponsor and a major shareholder in the rebranded Lotus Renault GP Team read more »

Former Virgin Racing reserve driver Andy Soucek has criticised the current Formula One set-up as favouring sponsor money over driver talent read more »

Pedro de la Rosa admitted his attempts to secure a race seat in 2011 are foundering because he cannot bring a big sponsor with him to a new team read more »

McLaren team sponsor Johnnie Walker will be running a live webchat with 2009 World Champion Jenson Button this afternoon, allowing you to quiz the outgoing title winner on his... read more »

McLaren team sponsor Johnnie Walker will be running a live webchat with 2009 World Champion Jenson Button on Thursday, allowing you to quiz the outgoing title winner on his... read more »

Australian airline Qantas is staying put as the naming sponsor of next year's Formula One race in Melbourne read more »

Ferrari has announced that it has signed a sponsorship agreement with Kaspersky Lab, which will cover the 2011 and 2012 seasons. The Kaspersky Lab logo will now appear on the... read more »